In 2025, eCommerce product videos continue to dominate online shopping trends. With consumers relying more on video content for purchasing decisions, brands that effectively showcase their products through video are seeing a significant boost in conversions and customer engagement. According to research, 84% of consumers say they’ve been convinced to make a purchase after watching a...

A new year marks a fresh start, new goals, and new marketing opportunities for your brand. As customers scroll through social media during the holiday season, brands that show up with engaging and memorable content are the ones that stand out. And what’s the best format to grab attention quickly in 2025? Video. Videos are fun, versatile, and highly shareable. Even better—creating...

Understanding your audience is the foundation of any successful marketing strategy. In today’s digital world, where personalization and customer experience drive engagement, brands must know exactly who their customers are and what they want. This is where customer and segmentation analysis comes into play. For businesses in the video banane wala apps industry or any other niche, knowing...